Say it isn't so...bye, bye Pentax?

In the news and not surprising considering the market for SLRs

 

Bye Bye, Pentax? Ricoh May Kill Off Its Camera Business

It isn't so Doug. Pentax is NOT doomed! Ricoh made an announcement today:

Ricoh Stays Committed to Cameras & Pentax Brand - Pentax Announcements | PentaxForums.com

I seriously doubt this. Pentax has always been on the brink of insolvency, well at least since the 1970's. With 3 new cameras and more than a few new lenses in production they sure don't seem to be on the brink right now.

You guys seem right. Ricoh, trying to stem this rumor just put this out:

 

With regard to the article about RICOH today

 

Apr. 12, 2017

 

Ricoh Co.,Ltd.

 

Today there was an article saying that RICOH considers to shrink the camera business and withdraw from consumer products. This article is not based on RICOH's official announcement.

 

RICOH is focusing its resource on the high added value products such as PENTAX and GR that are appreciated by the existing users and photo hobbyists. RICOH is also a market leader of input devices in the VR or AR market with its "RICOH THETA" where we can see rapid growth, and will keep on expanding the business even more in this field. In addition, RICOH will develop and expand the imaging business in the solution business field for corporate, by creating new market utilizing its own camera technology.

 

 

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