Phil with all due respect, making negative statements like "it will never happen" or "wishful thinking" is not the best way to answer questions in a forum. Who are you to decide what someone can or cannot charge? You can only speak for yourself. We could argue the rate till we are blue in the face but in the end we all have to decide what our value and cost of doing business is. Geographical location, experience and the volume of work all play apart in our calculations. Unfortunately, I believe your right about the low rates that brokers will pay. We as photographers can only blame ourselves for allowing the rates to spiral down. The best way to recover from this is to say "no" to the next job that low balls our value. Of course this will only work if we all ban together.