Questions regarding George DeWolfe in View Camera mag in Large Format Posted January 10, 2002 Perhaps, again, a different thread but might I expand your discussion with a view from across the pond? <p> Here in London there is a very large sector of "traditional" photographers, and as a result we have some very fine B&W printers. I myself use a celebrated fellow called Robin Bell (prints for Bailey / Avedon / Griffiths etc) to make my 'exhibition' prints, whilst using my own cosy (though properly set up) darkroon in my basement for more commercial printing. I have recently setup a little digital side to this (now even more cosy) room and so have a 'dry' process at my disposal. <p> I have three points to make. Appropo of nothing I took in a test print of mine to Robin to ask his opinion. This was printed on an Epson 2000P converted to running with Lyson inks, on some superb heavyweight (300gsm) Permajet Portrait matt paper. His jaw nearly hit the floor. <p> This was a test print, and Piezo24 is meant to be better than Lyson! <p> My assesment of his reaction is that he didn't realise how good digi has got and he also was looking at a print on paper of a weight and mattness that he cannot use. It looks like a piece of artwork. Thus he was actually reacting to it itself, rather than as a possible replacement for his traditional processes. <p> Sceondly, and echoing a lot of the previous comment in this matter, it is a widely held view by each and every decent snapper over here that you cannot put shit in and get shinola out. We live in a very competitive city where there are over 1000 people going for each commission, and I can assure you that discerning Art Buyers and Art Directors are not impressed by portfolios full of mundane images, however gimmiky the presentation. Conversely a stunning image, presented in an non conventional way (ie wonderful paper, modern process) gets extra attention. <p> I too was a n'ersaydigital, but am now fully into it. It suits my business, which is commercial photography - I need to output prints at a reasonable cost to my clients and with less drain on my time. Unfortunately I do have clients who won't let me only print up a lovely 20x16 of their darling Johnny, but insist on 20 7x5 and 3 10x8 also. Printing 20 matching 7x5 prints conventially is depressing. Digitally I get it right once and then bash 'em out. Frankly on a 7x5 you're pushed to see the difference. I think a lot of the discussion has come from people (apologies if I'm wrong) who sell their prints as art. These men are the true descendants of Adams and his like and have their own place in the current market. These are the guys who understand receiprocity failure and know how solarization really works. I'm old enough to have been through that school of learning, but at 36 young enough to embrace the good points of what is happening now (and indeed to look at what's happening objectively through experienced eyes). It's horses for courses. <p> Lastly a comment on large format. Firstly I would just like you over there in the USA to know that we cannot buy 10x8 Tri-X here, so count yourselves lucky. We sadly, really have to deal with the T-max issue. However I (not being stupid) get people to bring me some back when visiting NY, and have been doing some film/scanner tests. <p> The only point that I want to make that shouldn't arouse any controversy is that you really need to see the difference between a drum scan of a 10x8 and that of a 120 neg. WOW! It takes you back to that intial excitement of seeing your first 10x8 neg through a lupe. Now do a Piezo print from that and we can start to compare it properly. <p> However, if this takes things that extra stage that convinces the doubters then unfortunately another element comes into play - COST. There are numerous comments from the pro lobby about cost, and the inexpense of printing digitally. Well just in much the same way as LF photography is more expensive per image than 35mm so we should be aware of scanning issues in digital work. You cannot improve on the quality of a hi-end drum scanner. A 10x8 100MB 16bit Grey scan costs £200 ($350) from a bureau over here. The initial cost of a drum scanner (hardware) are obviously prohibitve and the learning involved in that.....................Let's face it; are you a photographer, a printer or a scanner chappy. As a commercial photographer, time spent scanning is time not spent shooting or touting for work, and with wanting to retain the printing element there is only so much time you can dedicate to your portfolio presentation! <p> In summary I think you have to adopt the old adage, "If it ain't broke' don't fix it". <p> If you already make a living from selling beautiful silver prints that you loved making - keep doing it. If you don't enjoy the smell of fix and having to print 20 7x5 all matching, get out of the wet and into the dry. There's no right or wrong, better or worse. This is simply an alternative way, and it needs perfecting - so Jon Cone should be applauded for that and, although his manner of delivery might has been less dismissive, for those that are interested George DeW's comments are worth hearing. <p> If you don't want to buy a car, don't go and talk to a salesman in your local auto dealers!
Questions regarding George DeWolfe in View Camera mag
in Large Format
Posted
Perhaps, again, a different thread but might I expand your discussion
with a view from across the pond?
<p>
Here in London there is a very large sector of "traditional"
photographers, and as a result we have some very fine B&W printers. I
myself use a celebrated fellow called Robin Bell (prints for Bailey /
Avedon / Griffiths etc) to make my 'exhibition' prints, whilst using
my own cosy (though properly set up) darkroon in my basement for more
commercial printing. I have recently setup a little digital side to
this (now even more cosy) room and so have a 'dry' process at my
disposal.
<p>
I have three points to make. Appropo of nothing I took in a test
print of mine to Robin to ask his opinion. This was printed on an
Epson 2000P converted to running with Lyson inks, on some superb
heavyweight (300gsm) Permajet Portrait matt paper. His jaw nearly hit
the floor.
<p>
This was a test print, and Piezo24 is meant to be better than Lyson!
<p>
My assesment of his reaction is that he didn't realise how good digi
has got and he also was looking at a print on paper of a weight and
mattness that he cannot use. It looks like a piece of artwork. Thus
he was actually reacting to it itself, rather than as a possible
replacement for his traditional processes.
<p>
Sceondly, and echoing a lot of the previous comment in this matter,
it is a widely held view by each and every decent snapper over here
that you cannot put shit in and get shinola out. We live in a very
competitive city where there are over 1000 people going for each
commission, and I can assure you that discerning Art Buyers and Art
Directors are not impressed by portfolios full of mundane images,
however gimmiky the presentation. Conversely a stunning image,
presented in an non conventional way (ie wonderful paper, modern
process) gets extra attention.
<p>
I too was a n'ersaydigital, but am now fully into it. It suits my
business, which is commercial photography - I need to output prints
at a reasonable cost to my clients and with less drain on my time.
Unfortunately I do have clients who won't let me only print up a
lovely 20x16 of their darling Johnny, but insist on 20 7x5 and 3 10x8
also. Printing 20 matching 7x5 prints conventially is depressing.
Digitally I get it right once and then bash 'em out. Frankly on a
7x5 you're pushed to see the difference. I think a lot of the
discussion has come from people (apologies if I'm wrong) who sell
their prints as art. These men are the true descendants of Adams and
his like and have their own place in the current market. These are
the guys who understand receiprocity failure and know how
solarization really works. I'm old enough to have been through that
school of learning, but at 36 young enough to embrace the good points
of what is happening now (and indeed to look at what's happening
objectively through experienced eyes). It's horses for courses.
<p>
Lastly a comment on large format. Firstly I would just like you over
there in the USA to know that we cannot buy 10x8 Tri-X here, so count
yourselves lucky. We sadly, really have to deal with the T-max
issue. However I (not being stupid) get people to bring me some back
when visiting NY, and have been doing some film/scanner tests.
<p>
The only point that I want to make that shouldn't arouse any
controversy is that you really need to see the difference between a
drum scan of a 10x8 and that of a 120 neg. WOW! It takes you back
to that intial excitement of seeing your first 10x8 neg through a
lupe. Now do a Piezo print from that and we can start to compare it
properly.
<p>
However, if this takes things that extra stage that convinces the
doubters then unfortunately another element comes into play - COST.
There are numerous comments from the pro lobby about cost, and the
inexpense of printing digitally. Well just in much the same way as
LF photography is more expensive per image than 35mm so we should be
aware of scanning issues in digital work. You cannot improve on the
quality of a hi-end drum scanner. A 10x8 100MB 16bit Grey scan costs
£200 ($350) from a bureau over here. The initial cost of a drum
scanner (hardware) are obviously prohibitve and the learning involved
in that.....................Let's face it; are you a photographer, a
printer or a scanner chappy. As a commercial photographer, time spent
scanning is time not spent shooting or touting for work, and with
wanting to retain the printing element there is only so much time you
can dedicate to your portfolio presentation!
<p>
In summary I think you have to adopt the old adage, "If it ain't
broke' don't fix it".
<p>
If you already make a living from selling beautiful silver prints
that you loved making - keep doing it. If you don't enjoy the smell
of fix and having to print 20 7x5 all matching, get out of the wet
and into the dry. There's no right or wrong, better or worse. This
is simply an alternative way, and it needs perfecting - so Jon Cone
should be applauded for that and, although his manner of delivery
might has been less dismissive, for those that are interested George
DeW's comments are worth hearing.
<p>
If you don't want to buy a car, don't go and talk to a salesman in
your local auto dealers!