PhotoPlus Expo 2015

Another PhotoPlus has come and gone. While many of the product announcements came before the expo earlier this fall, it was nevertheless a great opportunity to see new products in action and in person.

Here’s a round-up of some of the noteworthy products we saw at the expo. Click the arrow to begin the slideshow.


Adobe Photoshop

Happy 25th Anniversary, Photoshop!

Adobe hosted a soirée at the Temple of Dendur at the Metropolitan Museum of Art to commemorate the milestone. The evening included a panel discussion with Photoshop co-creator Thomas Knoll; photojournalist Lynsey Addario; and Curator in Charge of the Department of Photographs at the Metropolitan Museum of Art, Jeff Rosenheim, on the “Future of Photography.” Among the excellent questions posed to the panel, Jeff Rosenheim was asked how he knows what to acquire for the museum. His response? In addition to being unique, a photograph must convince him that it shows “how precious life is.”

If you haven’t seen the fun video set to Aerosmith’s “Dream On” that Adobe created for Photoshop’s 25th year, you can watch it here.


Tamron

The new SP lens line was the star of Tamron’s booth. With higher and higher megapixel cameras on the market, the SP line seeks to provide photographers with a solid solution with vibration control and high resolving power optics. You can read photo.net’s comprehensive review of the SP 35mm and 45mm f/1.8 lenses here.

Tamron plans to continue introducing lenses into the SP line, not all of which will be prime lenses like these first two, but no news to announce yet as to exactly what will be next or when we can expect it.


Canon

Clearly an exciting announcement from Canon, the G5 X and G9 X were very hard to get your hands on in the booth! Just a week before the expo, Canon introduced these additions to the PowerShot G-series. I was especially impressed by the small size and comfortable design of the G5 X. One of the cool features both of these G-series cameras have is a new Star Trails Mode—I’m looking forward to trying that out!

The day before the expo began, Canon also announced its imagePROGRAF PRO-1000 printer with an evening of activities to show the 17-inch large-format printer in action. Joel Grimes, Lindsay Adler, and David Bergman were there photographing live models and their images were then printed using the new PRO-1000 and displayed in gallery frames. The printer yields truly beautiful results!


Sigma

Also about a week before the expo opened, Sigma announced it’s new Art lens, the 20mm f/1.4 for full-frame cameras. I stopped by to see the new large aperture prime in person. The wide angle of the lens makes it very versatile and a good lens choice for low light, portraits, indoor, and event photography.


Nikon

The Nikon booth is always a fun place to stop by. This year a corner of the booth was a fantasy scene of sweets, with professional cake decorators constructing elaborate cakes and intricately decorating them before your very eyes (and watering mouth!). Nikon cameras and lenses were set up all around to test out on the “sweet” view.

Nikon didn’t have any new product announcements for the expo this year. However, they did announce a new lens bundle for the holiday season. The entry-level kit includes a macro lens and a portrait lens for DX format cameras (AF-S DX Micro NIKKOR 85mm f/3.5G ED VR and AF-S DX NIKKOR 35mm f/1.8G). The Animator’s and Filmmaker’s kits will continue to be available as well.


Lensbaby

There’s no denying it, Lensbaby lenses are just so fun! The booth had a constant stream of photographers eager to pick up and try out the newest Lensbaby products, the Composer Pro II with Edge 50 (pictured here) and the Velvet 56, as well as their other tried and true products.

I asked co-founder Craig Strong if he had any secrets for getting amazing results with the new Composer Pro II, which shows a sharply focused slice of your image surrounded by increasing blur. Craig’s tip is to keep in mind that the direction you tilt the lens toward will have the sharpest slice. So for instance, if you tilt the lens up, the sharpest slice of focus will be in the middle of the image or above.


ThinkTank Photo

Our friends at ThinkTank Photo celebrated the launch of their new “Lily Deanne” line, made specifically with women photographers in mind. The bags come in three sizes and feature either black or dark brown leather. Pictured here is designer Lily Fisher posing with the bags she collaborated on with photographer Deanne Fitzmaurice.


Fotodiox

The buzzworthy product on the Fotodiox stand was the FlapJack bi-color LED constant source lights. New this year, their color and brightness can be easily fine-tuned to fit a particular photographic situation. They come in a few shapes and sizes as you can see in the photo here.


Olympus

Olympus was showing off the capabilities of its latest firmware update for the OM-D E-M1, featuring the new Focus Stacking Mode. In one click of the shutter, the camera takes 8 photos in RAW and stitches them together into one fine-detailed JPG. The result is a macro image with very few artifacts that is more in focus while still preserving the bokeh of the background.


WhiteWall

WhiteWall’s gallery setup at the expo is always visually captivating. Their most popular product is their acrylic finish option, but they have a handful of other gorgeous options too, including their new wood prints and framing. Here you can see side-by-side comparisions on display in their booth so you can easily see the differences between finishes.


Samsung

Samsung coyly told us no news right now… but stay tuned for something really interesting and surprising before CES in January. We’ll have to wait and see if they deliver on that, but in the meantime, they did have a DeLorean in their booth!

On the video front, I had the chance to catch up with one of Samsung’s Imageloggers Andrew Putschoegl who just released his documentary “The Curator,” filmed in 4K with the NX1. Andrew, a self-described former 4K skeptic, said what really convinced him to use this camera was that Samsung not only fixed minor issues through firmware updates but also added completely new camera features and functionality based on his and other users’ feedback.


Epson

Epson’s “Print Your Legacy” campaign was in full swing. Their new line of Legacy papers were developed in concert with their printers and ink to deliver an optimal, complete printing solution. Color prints are supposed to last 200 years and black-and-white 400 years, so you truly can pass your photographic legacy on to future generations.

Here you can see Eddie from Epson passionately showing off his favorite printer in the Epson lineup, the SureColor P400. Why is it his favorite? Simply, its high quality and is easy to use.


What did you think?

As always, there was so much to see and do at PhotoPlus Expo. If you attended this year, what was most noteworthy to you? Did you learn a new skill in a seminar or photo walk? Discover new can’t-live-without gear? Please share in the comments below!


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    • Can never get to go to such event so your slideshow really was nice..Thankyou

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    • Very helpful and informative article. These trade shows can be overwhelming, with so much to do and see, but you picked out some very useful highlights and offered insight into what makes them helpful to readers. You probably were exposed to enough information and people to write six months’ worth of articles! 

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    • Looking at the Epson slide.  Is there a review with comments on the P600 & P800 priters.  My R2880 is aging and I'm looking for a replacement.  thanks.

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