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Kodak Ads from 100 years ago


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<p>Also interesting is the ads for autographic Kodaks.<br>

I have an Autographic 1A Jr. from my grandfather, but have never seen autographic film.<br>

Seems to be an idea that died out pretty fast. <br>

Then again, there is the date recording system that I never liked or used, that records the date in the picture in more modern cameras. </p>

-- glen

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<p>What I've always found Kodak ads to be remarkable for - dating back to before the Chicago World's Fair/Columbian Exposition of the 1890s era - is the equal appeal to both women and men. And the Kodak ads were never condescending toward women and didn't idealize or romanticize them, or limit them to roles of nude models or Moms With Cameras. The illustrations and ad copy were usually very neutral.</p>

<p>It wasn't until decades later, especially the 1950s-'60s, that American advertisers became blatantly condescending and sexist toward women, depicting young women as too air-headed to operate a "complicated" camera, and apparently dressed only in bikinis and miniskirts (or only nekkid for Miranda fans), or wearing mom-clothes while looking after kids.</p>

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<blockquote>

<p>What I've always found Kodak ads to be remarkable for - dating back to before the Chicago World's Fair/Columbian Exposition of the 1890s era - is the equal appeal to both women and men. And the Kodak ads were never condescending toward women and didn't idealize or romanticize them, or limit them to roles of nude models or Moms With Cameras. The illustrations and ad copy were usually very neutral.<br>

It wasn't until decades later, especially the 1950s-'60s, that American advertisers became blatantly condescending and sexist toward women, depicting young women as too air-headed to operate a "complicated" camera, and apparently dressed only in bikinis and miniskirts (or only nekkid for Miranda fans), or wearing mom-clothes while looking after kids.</p>

</blockquote>

<p>Amen brother. That's exactly how I thought when I looked at some of the Kodak adds from early 1900s.</p>

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