matt_sachs Posted September 20, 2002 Share Posted September 20, 2002 Information point -A full page ad for the M7 with the text, "The Leica has a subtext, apoetry and magic no other machine has," appears on p. 23 of the 23Sept 2002 New Yorker magazine Link to comment Share on other sites More sharing options...
msitaraman Posted September 20, 2002 Share Posted September 20, 2002 Bah, humbug! Link to comment Share on other sites More sharing options...
dagata Posted September 20, 2002 Share Posted September 20, 2002 Matt, you got it wrong. The text says: "The Leica has a subtext, a poetry and magic no other machine has, along with a price higher than what most people spend on food for a year. Get y our hands on one and shoot some pictures of people biting your ass in the East Village, and you're an artist." Link to comment Share on other sites More sharing options...
carl smith Posted September 20, 2002 Share Posted September 20, 2002 Well, we know who the target audience is for the new yorker. Link to comment Share on other sites More sharing options...
al_kaplan1 Posted September 21, 2002 Share Posted September 21, 2002 Let's not get overly sarcastic, gentlemen. Leica has to sell a certain number of cameras in order to keep the production line humming and the R&D department employees enthusiastic. The nice thing about the New Yorker demographics is that it's indicative of people who will assure a nice supply of really clean "users" about 10 years down the road, and a fair supply of collectibles also. Link to comment Share on other sites More sharing options...
fotografz Posted September 21, 2002 Share Posted September 21, 2002 I wouldn't count on it Al. Rich folk never sell off any prized possessions. It defeats the purpose of amassing material symbols of wealth. I use to go to Estate sales in Grosse Pointe where some 100 year old Dowager had passed away, leaving behind stuff from the 1930s that looked like new. Never found a Leica though, Estate sale managers know what Leicas are worth. Link to comment Share on other sites More sharing options...
al_kaplan1 Posted September 21, 2002 Share Posted September 21, 2002 Marc, I never said that they'd be cheap, only in nice clean condition. The important thing, though, is keeping Leica in business. Link to comment Share on other sites More sharing options...
grant_cornett Posted September 21, 2002 Share Posted September 21, 2002 if any of ya'll are familiar with V magazine, put out by visionare, it also caried this ad yet at the page size of 12 x 16 inches. they're hitting up the fashionistas to. Link to comment Share on other sites More sharing options...
roger_michel Posted September 21, 2002 Share Posted September 21, 2002 leica should advertize anywhere and everywhere it thinks it might sell cameras. it's a business, not a secret society. Link to comment Share on other sites More sharing options...
john15 Posted September 21, 2002 Share Posted September 21, 2002 Leica might do well to use photographs taken with Leica cameras in their ads rather than an M7 cradled in the hands of their more notable touts. John Link to comment Share on other sites More sharing options...
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