paul_fialon Posted November 28, 2006 Share Posted November 28, 2006 I`m also preparing for a Bridal show this January and I was wondering if anyone has an opinion about offering special incentives for brides-to-be. Do incentives leave a bad impression with people or are they an effective way to foster new business? If so, were there any that were more successful than others? Thank you in advance for your reply! Link to comment Share on other sites More sharing options...
d_gillespie Posted November 28, 2006 Share Posted November 28, 2006 There is a similar thread that was just started here. I think the incentives should be for something in addition to the basic full price package. Such as one free 11x17 for anyone booking at the show. I think you may be correct that you do not want to give bad impression of your normals rates/ fees so by tossing one in, its a special thank you for those who book at the show, saving you some of the typical marketing and advertising costs. Also create a show package that is different from your normal packages so its not in competition with your standard working programs. Also consider cross promotions with others in the bridal/ wedding industry. If there is a floral designer, dress maker, caterer that you know or work with offer a show package combining both your work/ products at a discount if booked then. You are there to get work, so make the act of booking you time the priority. Good luck. Link to comment Share on other sites More sharing options...
annealmasy Posted November 28, 2006 Share Posted November 28, 2006 Check out the "Bonus" idea in Holly Dysarz's thread, just below yours. This is a nearly identical thread... Link to comment Share on other sites More sharing options...
paul_fialon Posted November 28, 2006 Author Share Posted November 28, 2006 Thanks about the heads-up with the similar thread; I don't know how I missed that... Link to comment Share on other sites More sharing options...
paul_fialon Posted November 28, 2006 Author Share Posted November 28, 2006 Thank you for your answer, David. Link to comment Share on other sites More sharing options...
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