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bridal shows/expos


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What are your thoughts on exhibiting at Bridal shows/expos?

 

In my area there are shows that run at two different times of year,

one in the fall and one in the winter. Which of these two times makes

more sense to you (I usually book about 8-10 months out with my

longest being 16 months and my shortest being 4 months)? I am leaning

toward the fall one but I don't know what types of people these shows

draw (whether they book long term or short term).

 

The shows run in two different locations also, one being downtown and

the other being a suburb.

 

The prices range between 400 and 800 for the three to four hour event.

 

Does anyone who has exhibited at one have any strong views on ROI

(including cost of time for prep, time for setup, time for exhibition,

time for tear down, cost of sample prints and cost of sample albums)?

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hi Brady,

I've yet to attand one of these shows as a photog... hoping to do one this winter. However, a family member of mine owns a modelling agency that supplies models for such shows (dresses etc) and January (winter) is generally considered to be 'bridal season' by the majority of vendors. The fall shows tend to be a lot of browsers.

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You have to find a good one to make it worth the money- find out who else is booking there- etc before you decide. We're only doing one this year- the most upscale...

 

Good Luck- it is fun- be sure to have plenty of info to hand out- spend money there- that's what gets taken home.

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I am not really interested in the bargain crowd.

 

I was put off by the fact that in the info that I got for this bridal show there was a client list and there was not one photographer that I would regard as high quality or expensive listed. There were actually several 599 and 695 full day wedding packages listed.

 

I think I will pass on this one and work with an upscale event.

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