In a recent thread, the question was asked as to how to control the client's selection of prints. This triggered a few additional questions in my mind. So, I have a few thoughts I'd like to share that may be a bit controversial. A different POV from the mainstream based on changes in the wedding business, and on other related professional experiences. I guess my main rhetorical question is "how much, and when, should a wedding photographer surrender the decision making process to someone else?" The tradition seems to have been to provide a fair quantity of select proofs and leave it up to the B&G and their family to edit it down to album selects (with some preference and/or guidance provided by the photographer). I don't disrespect that, but I do question it. The reason I question it is because of the evolution toward the photographic essay technique that is so popular today. Yet the post wedding tradition seems to be a throw- back to the more formal, posed wedding coverage. (obviously, this discussion doesn't apply to those who shoot more traditional wedding coverage) IMO, today's story telling approach requires an editorial skill that runs parallel to skill in taking the photos themselves. In effect the album selection is as much a function of editorial work after the fact as it is the actual shooting throughout the wedding day. To me, it is very much like editing motion film, which I am involved with in my real job of creating TV commercials. When shooting motion film or a still photo essay, many shots are taken for consideration during the editorial session. It is the post selection process of what images, in what sequence, at what size relative to each other will tell the story most interestingly. How that flows one to the other is what can make the whole story more compelling as a whole. If the essay type wedding photographer just provides a bunch of proofs to a client for selection, I think it is short-changing them. Just because the wedding has been shot doesn't mean the job is done IMO. To me, that would be like flying to LA and shooting a TV commercial, then mailing the dailies to my client in NY for them to edit it together. These clients aren't trained for it, they don't know all the subtile aspects that were discovered during the shooting relative to other shots, nor do they have the talent to put it all together in a story-telling manner... that is why they hired my ad agency. While I do strive for individual excellence in each separate shot, I've discovered that sum of selected images in an essay format is much greater than the total of it's parts when it comes to portraying the story. It is not an easy task, nor one to surrender to amateurs IMO. Of course, this conjures up a host of other problems when selling this approach, chief among them being how to price it all in a competitive sense. I've managed to sell it to quite a few clients using the rationale provided above. It's sort of an all inclusive pricing which is competitively high for some clients, but provides a sense of value in the end analysis. Your thoughts?