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Product Photography


hjoseph7

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As above, no simple answer. I just spent the better part of three days working out how to shoot what should have been a "simple" product, and I haven't even shot it yet. Other jobs are done in ten minutes. Price by hours and if you need special equipment. When they see the number they'll probably go away. If you price less than cost, make sure you have a good day job.
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Simple approach ---

 

What do you value your time at? What would you otherwise do with that time?

 

As a ball park, and if this is an ad hoc arrangement, why not price the job at US$150 per hour of your time, that is: after taxes and all expendables are deducted.

 

Back of the envelope quote - for example: an hour to set up and shoot, three hours to edit, that's $600.00 as a base cost.

 

Hire of lighting gear $100; Purchase of memory card $10; Travel, Telephone and incidental expenses $40; income tax you will pay $150, that's $300 in outgoings.

 

Total of quote: $900.00. Add 30% because, unless you do a lot of quoting, you probably will spend more time than you originally estimate: Quote $1170.00

 

If you value your time, less, or more than the rate of $150 per hour, then adjust accordingly: or you might want the job for reasons other than fiscal reward, and then value your time downward.

 

A Fee for the Licence (Rights) to Use the Image(s) is another question.

 

WW

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make sure you have a good day job

 

Absolutely!

I'm afraid that what once seemed like a secure opportunity for photographic services has turned into an exercise for computer graphics these days. This means that the jobs that are left over are small and so many people on that level will not appreciate what the true costs really are. Besides, Freddy in the mail room has a digital camera....

 

John Kenneth Galbraith called small-scale outfits/sellers who don't understand what their real costs are, philanthropists. :oops:

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